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IDEA

 Work with the NFL to salvage and

repurpose vinyl banners, fence wrap, and

graphics from Super Bowl XLVI.

IMPACT

Our best guess is that we diverted nearly 5 miles of fabric from a local landfill. Our designers continue to develop products and projects using the vinyl and polyester fabrics that once adorned Lucas Oil Stadium and the Indiana Convention Center.

 
Super Bowl XVLI fabric being cut and processed by some PUP volunteers (The very talented Ray & Nick).

Super Bowl XVLI fabric being cut and processed by some PUP volunteers (The very talented Ray & Nick).

Vinyl banners piled on the floor of Lucas Oil Stadium shortly after the Giants defeated the Patriots.

Vinyl banners piled on the floor of Lucas Oil Stadium shortly after the Giants defeated the Patriots.

Banners laid out for cutting and folding.

Banners laid out for cutting and folding.

Super Bowl banners converted into room dividers at THE PLATFORM at CITY MARKET

Super Bowl banners converted into room dividers at THE PLATFORM at CITY MARKET

. . .

DETAILS

This one was intense. Just under two weeks before Indianapolis' Super Bowl XLVI, PUP was contacted by the NFL regarding the salvage of all the fabric, vinyl, and fence wrap that was installed throughout Lucas Oil Stadium and the Indiana Convention Center. Early communication with the NFL indicated that we'd be receiving 8 palette boxes of fabric. As such we were surprised when 49 showed up at our warehouse - an estimated 5 miles of material!

Since then, we've incorporated the fabric into our existing product line. And we've found a few homes for it out in the community, including room dividers for The Platform at the Indianapolis City Market. 


Partners: NFL


STOP BY AND SAY HI

STOP BY AND SAY HI

THE DEPUTY  // A DOPP KIT 

THE DEPUTY  // A DOPP KIT